
12 May 2025
The Confidence Index is our annual benchmarking survey, developed in partnership with AMCIS, capturing insights into confidence levels across the independent education sector, specifically among Marketing, Admissions, and Communications professionals. The report explores key themes such as staff morale, recruitment challenges, perceived value within schools, and outlook on the sector’s future.
To download the full 2025 report, please complete the form below.
If you would like to discuss your own research needs, such as parent surveys, non-joiner surveys, demographic data, or market analysis reports, please get in touch with the MTM team on 01502 722787 or email office@mtmconsulting.co.uk.
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Latest News & Analysis
MTM News
Emily Hargest
|
22nd May 2026
Why Summer Is the Most Important Time for School Market Research and Data Projects
After more than a decade working in school marketing and admissions, I’ve noticed one pattern repeat itself year after year: the schools that recruit confidently in September are almost always...
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MTM Analysis
Emily Hargest
|
4th June 2026
Independent Schools Lose More Than 22,000 Pupils as New DfE Census Reveals Sharpest Decline in Sixth Form
The independent-school sector has lost more than 22,000 pupils in a single year, according to newly published Department for Education census figures, with pupil numbers falling by 3.8% and market...
Read Analysis


