We are passionate about what we do, and we pride ourselves on providing an excellent level of service to our clients. Our Case Studies are the proof of that.
King’s School, Worcester
MTM were approached by Emily Ward, Marketing Director, looking to understand a realistic market size, and therefore school size, along with why families who consider each school do not go on to enrol.
3
‘push’ factors identified by non-joiner telephone interviews
Fairley House School
The desire to provide the best learning environment for its 200 pupils with specific learning differences was the impetus for one of the governors of Fairley House School to commission MTM to conduct important qualitative parental research.
15%
growth identified in missed catchment area
The Grammar School at Leeds
The Grammar School at Leeds engaged MTM to provide market research intelligence to inform a strategy to help fill the new Primary School.
77%
increase from the target postcodes, with 42% overall increase.
Hazelwood School
The school wanted to understand their local competitive environment, in order to future-proof their admissions strategy in line with what was happening in the local market.
4
competitors have seen numbers decline over the previous 5 years
Kimbolton School
The MTM project informed the routing of a new bus service which has already had an impact on recruitment of new pupils, a
747
sites for proposed residential developments within 25 mile catchment area
