Re-engage and Retain: keeping families invested in your school

What really drives parental loyalty in 2026?

Retention isn’t just about results – it’s about relationships. As competition increases and expectations evolve, parental experience is becoming a defining factor in the success and stability of independent schools.

Join Dan Cohen, Director of Business Development, MTM Consulting for a practical, insight-led webinar with industry experts, focused on how marketing and admissions teams can strengthen retention and build lasting community connections.

We’ll cover:

• The key factors influencing parental loyalty and long-term engagement
• How schools are using feedback and engagement data to improve the parent experience
• Proven strategies to reduce pupil turnover and foster deeper community ties
• Real-world insights from recent MTM research and school partnerships

With sector experts and voices from the field, this is your opportunity to gather actionable strategies you can take back to your next team meeting.