Only continual public relations activities will get your organisation noticed.

Business lore has it that potential customers need to see your organisation’s name at least seven times before they will make an approach. This means you need to work hard to give your organisation as much exposure to the right people as possible, and keep your name at the forefront of their minds.

PR support

MTM’s PR service offers practical day-to-day PR activities and management of outside agencies to help organisations to implement their strategic marketing plans effectively and maximise the results:

  • Advertising (on and off-line)
  • Search Engine Optimisation
  • Social media
  • Public relations management
  • Content management
  • E-marketing
  • Production of marketing collateral
  • Events
  • Attendance at senior management and governors’ meetings
  • Attendance at sixth form recruitment fairs and events on behalf the school

Our professionals keep in close contact with their client organisations, through weekly telephone updates, monthly visits and monthly reports on key performance indicators. They also offer advice and consultation on an ad hoc basis (response within 24 hours).

Media office support

MTM also offers specific media office support for education organisations, aimed at securing editorial coverage and making the most of opportunities to contribute to publications and platforms.

To discuss media and PR support for your organisation, please email Daniel Cohen, MTM’s Head of Business Development, or call Dan on 01502 722787

Communicate your news to the world! Everything you need to get your media release operation up and running and have the best chance of achieving editorial coverage in relevant media.

  • Audience: identify target audience, match to suitable media (newspapers, magazines, online news portals, professional organisations), compile media contacts list for distribution
  • Content: agree key messages and supply content guidelines
  • Design: media release design for Word / email / digital communications platforms (eg Mailchimp) if not already in existence

Preparation for raising your organisation’s profile through editorial coverage in media accessed by your prospective customers.

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Keep your organisation in the headlines. A media release every half-term, written (based on information supplied) and distributed to relevant local, national or specialist media, aimed at generating editorial coverage and attracting attention to your brand. Additional media releases also available.

  • Creation, design and distribution of six media releases per year (usually one per half-term)
  • Audience: identify target audience, match to suitable media (newspapers, magazines, online news portals, professional organisations), compile media contacts list for distribution
  • Content: agree key messages and write original content from information supplied, with additional interviews or research as needed
  • Design: media release design for Word / email / digital communications platforms (eg Mailchimp) if not already in existence
  • Handling of media enquiries generated if required

An essential public relations tool for getting your name known and communicating your key messages to your target market.

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Essential communication of business news. One in-depth media release on a business-related topic (eg merger, acquisition, expansion, closure), written, designed and distributed to relevant media.

  • Creation, design and distribution of one media release
  • Audience: identify target audience, match to suitable media (newspapers, magazines, online news portals, professional organisations), compile media contacts list for distribution
  • Content: agree key messages and write original content from information supplied, with additional interviews or research as needed
  • Design: media release design for Word / email / digital communications platforms (eg Mailchimp) if not already in existence
  • Distribution: production and distribution to agreed contacts

An essential public relations tool to publicise business news about your organisation to the relevant audiences.

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Make the most of opportunities to appear in print or online. Advertorial or editorial, readable and informative articles written with style and to suit the publication or platform, in line with key messages. Opportunity must be pre-secured with the publication or platform.

  • Articles written for publication or online content
  • Based on information supplied, plus additional research or interviews
  • Written to brief, style and length
  • By experienced, professional journalist

Make the most of opportunities for coverage in relevant publications with articles that are read and enjoyed by your target market.

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Don’t see the media and PR support you’re looking for? MTM will be happy to provide a bespoke project just for you.

Email Daniel Cohen or call us on 01502 722787

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