Helping you understand your customers better and expand your market share through market research and data insights

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Introducing our latest product and services brochure

Discover how MTM Consulting can empower your education provider in challenging times. Download now for a comprehensive overview of what we can offer you, including our complete market analysis, varied survey options and strategic consultancy services.

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We are experts in education market research

We provide solid data, insightful analysis and clear recommendations to enable organisations to plan for future stability and success and to uphold their responsibilities to parents who entrust them with their children’s education.

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MTM’s team are experienced education business specialists

We have successfully collaborated with more than 600 schools, gaining valuable insights and expertise. Additionally, our interactions with over 500,000 parents through surveys have enriched our understanding of the education landscape.

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We are passionate about what we do, and we pride ourselves on providing an excellent level of service to our clients. Our Case Studies are the proof of that.

Reducing Marketing Costs for a Leading Menswear Company

Reducing Marketing Costs for a Leading Menswear Company

Coes, a renowned menswear shop located in Suffolk, sought innovative ways to reduce their marketing expenditure while maintaining and expanding their customer base.

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Guiding Jump Street’s Expansion Strategy for Trampoline Parks

Guiding Jump Street’s Expansion Strategy for Trampoline Parks

Coes, a renowned menswear shop located in Suffolk, sought innovative ways to reduce their marketing expenditure while maintaining and expanding their customer base.

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Providing Location Insights for a New Luxury Assisted Living Development

Providing Location Insights for a New Luxury Assisted Living Development

A prestigious real estate development company specialising in luxury retirement communities for individuals aged 65 and above, was looking to expand its portfolio with a new development.

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Understanding Consumer Behaviour for a Private GP Practice

Understanding Consumer Behaviour for a Private GP Practice

Data-Driven Insights had the privilege of collaborating with Concierge Medical Group, a distinguished healthcare provider. Established in 2013, Concierge Medical has earned national accolades

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MTM 360 Gain a complete understanding of your business’s current position

MTM 360 gives you a clear overall view of your business. Our unique demand and supply analysis shows you the situation your business is in right now and gives you a clear perspective on where to find success in the future.

<span>MTM 360</span> Get a clear view of your school’s current position
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About MTM Consulting

For over 40 years MTM Consulting has helped businesses to thrive, whatever the economic climate. Our market analyses, feasibility studies and customer surveys are all designed to help business leaders to understand their market.

MTM Consulting: The Business of Education

We are experts in education market research, school marketing and strategy for schools

MTM News

Emily Hargest
|
21st November 2024

Smart Fee Strategy Webinar

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Missed the live session? Catch up now! Join MTM Consulting and our expert panel as they delve into smart fee strategies to help independent schools navigate financial challenges, including the...
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MTM Analysis

Emily Hargest
|
18th September 2024

Are Young People of Today Adequately Prepared for the Future? Duncan Murphy – Director of Education, MTM Consulting

Featured image for Are Young People of Today Adequately Prepared for the Future? Duncan Murphy – Director of Education, MTM Consulting
MTM Consulting was pleased to once again support this summer’s Future Fwd Conference hosted by Warwick Schools Foundation. In preparation for the event, MTM Consulting conducted a nationwide survey of...
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Meet the MTM Team

MTM’s team are all education business specialists with many years of experience. We understand the challenges and opportunities of the education sector and we want to use our expertise to help schools and other education providers to find the right course and achieve success.

James Leggett

James Leggett

Managing Director
Daniel Cohen

Daniel Cohen

Head of Business Development
Kate Siddall

Kate Siddall

Qualitative Lead
Emily Hargest

Emily Hargest

Marketing Manager
Alison Hewitt

Alison Hewitt

MChem
Data Analyst
Danny Neilson

Danny Neilson

BSc (Hons), MSc
Senior Data Analyst

MTM Consulting were able to provide us with key information on our marketing today and in the future. Their research went beyond traditional data analysis as they were able to locate exact areas to target, down to street level and also how best to reach them and what marketing they would respond to.

Kat Carrick
- Managing Partner

We were able to use direct mail and outdoor advertising to specifically target markets where we had potential to penetrate further and so far, the results have been encouraging.

Sophy Aitken
- Head of Marketing

This insight has ensured our marketing has been truly strategic and well-planned.

Emily Ward
- Marketing Director

The work by James and the team at MTM will inform our marketing campaigns in the years to come.

Sarah Lilicrap
- Director of Communications

MTM’s research is comprehensive and of a high standard, and they are consistently able to provide the unique insight that we need to move forward – or not.

Anita Gleave
- CEO and Founder

The in-depth analysis provided by MTM Consulting was instrumental in shaping our approach to fee adjustments.

David Milner
- Director of Marketing and International Relations

Sedbergh School

The MTM team were knowledgeable, professional and very helpful throughout the process.

Glen Jones
- Bursar

The Mall School, Twickenham

The work by James and the team at MTM will inform our marketing campaigns in the years to come.

Sarah Lillicrap
- Director of Communications

Truro High School for Girls

The team were professional, objective and constructive and I would certainly recommend MTM to other school leaders with significant decisions to make.

Toby Seth
- Headmaster

Pocklington School

The knowledge the MTM team has is great and they are very reliable and flexible with help and information needed.

Lucy Barnwell
- Director of Development and Marketing

Manchester High School for Girls

MTM’s unique insight and analysis demonstrated that, whilst we have outperformed the market over the last decade, the contraction of the market for ages 11-12 means that increasing our market share will be important in the next few years.  They were able to highlight realistic geographic areas for growth, which is hugely helpful when planning our strategy moving forwards

Pete German
- Director of Marketing

Lord Wandsworth College

This insight has ensured that our marketing has been truly strategic and well planned.

Emily Ward
- Marketing Director

The King's School, Worcester

I plan to use the GIS mapping portal to inform many of our future marketing decisions and will therefore be looking for regular updates to the data. I find the tool absolutely invaluable.

Alison Ainsworth
- PR and Communications Manager

Kimbolton School

It was incredibly useful to see, through MTM’s market analysis and insight, that we are facing a significant contraction in the market over the next 10 years in particular age ranges. To counteract this the team at MTM was able to direct us to specific underpenetrated areas where there is real potential for growth as well as the transport routes best able to help us access these areas.

Tessa Howard-Vyse
- Director of Admissions

Glenalmond College

It is vital that we have the full picture when we are considering a new acquisition.  The team at MTM Consulting is able to provide the full market analysis that we require in a timely manner, often at short notice.  Their research is comprehensive and of a high standard, and they are consistently able to provide the unique insight that we need to move forward – or not.  I look forward to working with them again in the future.

Anita Gleave
- CEO and Founder

Chatsworth Schools

Webinar5.02.2025

The education landscape is changing rapidly. With VAT on fees impacting UK independent schools and a declining birth rate reducing the pool of prospective students, schools face mounting challenges to maintain and grow enrolment. 

But there’s a solution: shifting focus from just recruitment to developing the lifetime value of a pupil—from enrolment to alumni and beyond.