Following a recent survey Barclays have found millennials spend over £3,300 on takeaways, eating out, daily coffees, socialising and buying new clothes. And two thirds admit they don’t save enough, [...]
It’s January, which means we are currently being bombarded with messages about losing weight, getting fit or embarking on a ‘dry January’, following the extreme excess of the festive season. [...]
Hazelwood School, who educate around 600 1 -13 year olds in Surrey had been successfully growing their pupil numbers over a number of years. However, aware that birth rates had [...]
Perhaps we should hide the fact that we are very excited by the fact that it’s census day, but we just can’t help it! We’re data geeks and we know [...]
Positive parental engagement within schools is a vital part of any marketing strategy. It can support learning at home, improve communications and relations with parents, raise awareness of school events [...]
The start of the school year is by far the most important; it’s the time we start with our intentions and projections for a fruitful year. With that in mind, [...]
Today, data is the new gold. Organisations are fighting each other over the rights to new and more valuable seams of data. We have created a whole new industry which [...]
With the fresh intake of September starters, what better way to start the year than with a parent survey. We’ve calculated the average parent lifetime value at an all-through independent [...]
Data this week has revealed that schools in affluent areas are twice as likely to be rated ‘outstanding’ than those in the most deprived. Just 16 per cent of schools [...]
The Chartered Institute of Marketing (CIM) define marketing as: “The management process responsible for identifying, anticipating and satisfying customer requirements profitably.” Sometimes I think we need reminding! Too often, even [...]
Many of you will know, one of our areas of research at MTM is mystery shopping and it is something we have done a considerable amount of this year. When [...]
No doubt it is report writing time for many of you, as well as me! I've just finalised our quarterly marketing report, a task I actually find very incredibly rewarding. A [...]
