Bursaries & Scholarships – do they deliver value for money?
Last year, trust schools gave away 168,025 bursaries and scholarships. Did they get value for money? There may still be some people who have not cottoned on to the fact [...]
Social Media Tips for Schools
According to the latest research, people spend more time on social media than they do cooking, eating or even socialising in person. Every year we spend more and more time [...]
Marketing & Development: an integrated approach
Some schools have been merging the functions of marketing and development at a leadership level, typically appointing Directors of Development & Marketing or Directors of External Relations with a team [...]
Which of your web pages are viewed the most?
No doubt it is report writing time for many of you, as well as me! I've just finalised our quarterly marketing report, a task I actually find very incredibly rewarding. A [...]
If testimonials are King, video testimonials are King, Queen and Country!
‘Customers’ or prospective parents as we prefer to refer to them are sceptical – they know all too well that your job is to market and sell your school to [...]
David Cardle appointed Chair of Governors, Stoke College
MTM’s Managing Partner David Cardle has been appointed Chair of Governors at Stoke College. He succeeds Mr Jonathan Burchell who has served as Chair of Governors since 2013. On his [...]
How well did your communications stand up to the Beast from the East?
We have seen record school closures across the UK in the last week, thanks to the adverse weather conditions or the ‘Beast from the East’. No doubt school messaging services [...]
Universities review – it all comes back to affordability
When Theresa May announced her plans to review university tuition fees, I think most of us breathed a sigh of relief. In her own words ‘the system has failed to [...]
Benchmarking your Marketing & Admissions results
Ever wondered how your Marketing and Admissions results compare to those in the independent schools sector? Well wonder no more – through our experience researching over 180,000 independent school parents [...]
Preparing our students for careers
On Wednesday I was honoured to present to 47 students at the University of East Anglia on ‘Working in Marketing and Digital Media’. Whilst some were undertaking marketing or PR [...]
MTM welcome David Cardle
At MTM we’ve had the pleasure of working with David on a number of projects recently and we can now announce that we have formally welcomed him to the team. [...]
How can schools weather the storm of unaffordability across the country?
Let me be clear from the outset, I am not a rich man. I say that, not in case one of Her Majesty’s’ Revenue and Customs tax inspectors is reading [...]